News

Neverland, Amazon and Clear Channel boost Underexposed Arts inclusion drive

Charity Underexposed Arts is following up its famous ‘Peckham portraits’ with a new Amazon-sponsored series from agency Neverland featuring Black British creatives, cultural contributors and activists. The aim is to encourage more black participation in culture generally by showing people ...

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Real Madrid tops sponsored Instagram super league

Football is the gift that keeps on giving – to players, their agents and relatives anyway – although the clubs themselves seem to teeter on the brink much of the time. Instagram is yet another source of revenue – Man ...

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Stormy waters at WPP’s (AKQA) Grey

Most of WPP CEO Mark Read’s creative agency mergers seem to have gone reasonably well although VMLY&R, apparently performing well in the US, still sounds lumpy. Folding Grey (not so long ago quite a jewel in the WPP crown on ...

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Nike gives women’s Euros both barrels – but does it need heavier artillery?

More from Nike’s ‘Never settle, never done’ campaign (another attempt to replicate ‘Just Do It?’), this time from Wieden+Kennedy London. Nike has often seen the agency at it its best, ‘Nothing beats a Londoner,’ now four years old is probably ...

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Cadbury recruits Aussies to spread the word about Caramilk

VCCP has turned to a timeless and cost effective way to promote a product — put people in your merchandise and ask them to do the work for you. It helps if you recruit 1,000 friendly Australians for the job, ...

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