News
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Steve Bernard of Ocean Outdoor: peak planning – how to gift a sparkling golden quarter
As the battle for the Christmas pound commences, DOOH is set to dial up the festivities with immersive audience experiences,…
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IPA: the ‘death spiral’ of shrinking budgets is killing effectiveness
Digital marketing might be cheap and measurable, but marketers are kidding themselves if they think it’s truly effective. In fact…
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The new shape of Omnicom-IPG. Down to four creative brands?
It’s been getting on for a year since Omnicom’s takeover of IPG was confirmed, and it looks like the merged…
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BETC pulls out all the stops for new Citroen crossover
Citoen has produced at least two cars that deserve the overused epithet iconic: the 2CV (“deux chevaux’) it made from…
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O2 shows up pretty much everywhere in VCCP’s new campaign
VCCP’s latest campaign takes a novel approach to demonstrating the extent of O2’s network coverage by putting the “Here too”…
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Uncommon rings people changes
At this rate Uncommon Creative Studio, now part of Havas, will have to install a traffic light system in the…
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Mother raids Uncommon for new client services chief
Frankie Yeates, managing director at Uncommon Creative Studios, has joined Mother London as a “head of mothering.” The role is…
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Quorn returns with make or break big ad campaign
Are meat-free foods dining in the Last Chance Saloon? Quorn now has a new Philippine noodle-maker owner and an £18m…
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MAA Ad of the Week: ChatGPT from Isle of Any
NYC’s newest indie on the block Isle of Any has made a flying start with debut work for the New…
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