Media
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Now tech client travails hit Sorrell’s S4 Capital
Is Sir Martin Sorrell still one for the hard yards? Or, indeed, the long haul? That looks like the task…
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Ocean Outdoor CMO Richard Malton: why the art of outdoor equals better advertising
Ocean Outdoor CMO Richard Malton talks to Top Voices about the art of outdoor and how the digital Out of…
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Musk’s new ‘X’ rating for Twitter
We don’t think this is one of that well-known humorist Elon Musk’s jokes (you never know) but sometime today Twitter…
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Interpublic slides into negative territory as tech clients cut back
Interpublic has posted an impressively consistent set of earnings over the past few years but it’s well and truly run…
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Agency pitches hit $1m each in US
We love agency pitches here (we have to write about something other than data-driven gizmos) but they’re a pricey business…
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IPA Bellwether: advertiser money pours into price cuts as media suffers
Sales promotion is growing at record levels according to the IPA’s latest quarterly Bellwether Report, up 13.4% as UK firms…
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‘Finfluencers’ face crackdown over financial misconduct
The number of misleading social media ads and TikTok videos promoting financial products has got out of hand, forcing the…
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Ocean Outdoor brings Space Invaders world playground to Europe
TAITO and Google unite gamers with new AR game. To celebrate 45 years since the original game’s release, the iconic…
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Campaign inters print edition after 60 years
Campaign is canning its quarterly print editions, bringing to a close a 60-year period when the weekly set the standard…
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