Media

Here’s an interesting challenge for a creative agency as we tiptoe out of lockdown: Pret A Manger is looking for such an agency to “support its ongoing transformation programme.” Pret, which operates from mainly city centre sites catering to office ...

As usual with MDC Partners there’s red ink all over the numbers as it lost $237 million in Q4 2020, $243m for the full year. The owner of Anomaly, CPB, 72andSunny et al blamed this chiefly on an impairment charge. ...

You never know what’s going to bounce into the inbox but never expected Cadbury Creme Egg spin-off Golden Goo-Beer-Lee Creme Stout. Has someone been raiding the illegal substances cabinet? But no, it’s a wheeze from Cadbury and London agency Elvis ...

WPP CEO Mark Read promised a while back that the ad giant was back on the M&A trail and he’s been as good as his word, today snapping up Edinburgh-based mobile technology provider NN4M. This follows the much bigger acquisition ...

Will live music – and events in general – ever recover from the depredations of the pandemic? London’s iconic Royal Albert Hall celebrates its 150th birthday at the end of the month and it will still be closed. In the ...

This is Laurence Green’s first monthly column for MAA. Green is executive partner at MullenLowe, the agency behind the UK’s massive NHS campaign. One of global adland’s most distinguished planners, he began his career at Lowe Howard-Spink, was a co-founder ...

Publicis Groupe is launching a new UK scheme to attract ethnic minority and low income talent into what it admits is a pretty middle class industry. The Open Apprenticeship will be an interactive platform offering an entry point for people ...

UKTV, home of channels including Dave, UK Gold and Yesterday, is reviewing its media agency contract, currently held by Omnicom-owned Hearts & Science. The broadcaster, owned by BBC Studios, grew its audience share by 4 per cent last year, broadening ...

Adidas has appointed London-based marketing agency Kaizen to handle digital PR, influencer marketing and SEO across Europe. The account will be managed by Kaizen’s team of in-house specialists tasked with creating unique content for both digital PR and SEO. Kaizen ...