Media

Leo Burnett Worldwide has published its 32nd annual Cannes Lions Predictions, a list that forecasts the top 20 contenders for the industry’s most prestigious global awards. The 66th Cannes Lions International Festival of Creativity will be held in Cannes, France, ...

In the regional Chinese city of Rongcheng, the ruling one-party state is perfecting its soon to be nationwide “Social Credit System”. Starting with 1,000 points, every citizen has points deducted – or added – for their historical (and current) behaviour. ...

General Mills CMO Ivan Pollard knows a thing or two about agencies. He was a partner at clever media consultancy Naked before joining Coca-Cola as one of its marketing bosses. But his current North American agency review seems to have ...

RB, Reckitt Benckiser as was and sometimes still is, is stepping outside its usual hard sell mode with this anti-plastic opus – ‘Nature is Speaking’ from Casual Films. Nature is Speaking is also the name of a star-packed series from ...

Maurice Levy’s French tech start-up Ycor is tweaking the mighty Amazon by the tail, saying it will outbid it for Sizmek, in Chapter 11 since the end of March. Sizmek is a DSP with an ad server and optimizer. Asking ...

WPP has just won (actually retained) a big one, L’Oreal UK which spends over £100m. But instead of staying with WPP’s Wavemaker (an amalgam of MEC and Maxus) it’s moving to Essence, WPP’s digitally focussed newbie media agency. L’Oreal is ...

Hearts & Science UK CEO Frances Ralston-Good seems to be on her way to WPP’s MediaCom, surprising as the Omnicom-owned media agency looked like it was on its way after a slow start, winning £40m GoCompare. Hearts & Science, which ...

S4 Capital’s Sir Martin Sorrell (below) has been confiding to Digiday about his plans to buy a “first party data” company, averring that Dentsu’s Merkle is the kind of company he’s looking for, that Acxiom (just bought by Interpublic) and ...

The mighty Goldman Sachs has directed some welcome intelligence (if that’s what it is) WPP’s way, saying the marcoms group stands to benefit as “some large advertisers” step up their marketing efforts. It says its shares, currently 960p, should benefit ...