Media

Publicis Groupe has continued the good work of 2021 into 2022 with Q1 net revenue of €2.8m, up 17.1%, and organic growth of 10.5%, in line with 2021. By region North America grew 8.1%, Europe 14.9%, Asia Pacific 14.4%, Middle ...

Will the metaverse see as many casualties as the internet, indeed social media? One of the most spectacular occurred when Rupert Murdoch, justly lauded for his commercial nous, bought social media site Myspace. He paid $580m in 2005, signed a ...

Facebook (Meta as it now is) is giving the metaverse its best shot, as is agency Droga5 New York. Here’s a newish one, with a plug for personalized ads – so that’s the cunning plot! Well there’d better be one ...

The UK government has finally pressed the starting gun on the privatisation of broadcaster Channel 4, even though virtually no-one seems to think it’s a good idea. The best Boris Johnson’s gang can up with is that private money will ...

Traditional strategy, as we know it, set down by ‘the founding fathers’ of advertising is no longer enough to cut through the noise for marketing brands wanting to leave a lasting impression on their consumers. Traditional brand planning was created ...

Publicis CEO Arthur Sadoun takes to the airwaves quite often, sometimes in cahoots with his old boss and fellow humourist Maurice Levy. Here he is in different mode, telling Publicis employees and others that he’s had treatment for a cancerous ...

The International Paralympics Committee and agency adam&eveDDB have been nominated for a Sports Emmy, the 43rd time these have been held it seems. #WeThe15 launched with a film at the 2020 Tokyo Paralympic Games Opening Ceremony broadcast around the world ...

WPP’s VMLY&R Health has announced a raft of appointments including Claire Gillis (below) as its first CEO. Other leadership roles are: Jason Gloye, co-lead North America and chief client officer; Christianna Gorin co-lead North America and chief experience officer; Walt ...

Jerry Buhlmann, the former CEO of Dentsu Aegis Network, has joined international digital agency Dept as a non-executive chairman, where he has been brought in to advise on growth and global expansion. Dept was founded in Amsterdam in 2015 and ...