Media
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Sabrina’s Pringles man lacks staying power
Was there a big budget at the Super Bowl that didn’t require a celeb? (Yes, Anthropic but there weren’t many.)…
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Super Bowl: how many celebs would you like?
With AI you can do pretty much anything, including reimagining a comedy from 1995 with the appropriate actors. Which is…
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Watch out, there’s an AI ad about – Mother’s Super Bowl warning from Anthropic
Ads are coming to AI, Lord help us, but Anthropic’s first Super Bowl campaign for its Claude contender assures us…
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Publicis Groupe out-performs again with 5.9% quarterly growth
Many in the ad world have been waiting (or hoping) for Publicis to drop the ball but they’ll have to…
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Ocean Outdoor strengthens Manchester with Arndale Centre contract
Ocean Outdoor UK has been awarded a new DOOH contract by Manchester Arndale, one of the UK’s biggest inner city…
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YouTube fights back against TV measurement
The tech platforms are full of it when they’re boasting about their performance, not so helpful when their numbers are…
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The7stars wins Greene King media
The 7Stars media agency is 21 now but still confounding the big holding company media agencies from time to time…
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Ocean Outdoor’s Nick Shaw: the year ahead for agencies, advertisers and audiences
1/ British companies are sometimes criticised for not investing enough, admittedly in a difficult macro-economic environment. What are Ocean’s investment…
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Skittles goes solo for Super Bowl
Not long to the Super Bowl and the ads have started to appear, not least this extended teaser for Skittles…
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