Media
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Lucie Sarif: what can American showmanship teach us about the power of entertainment?
Americans are widely known for being the ultimate entertainers. It’s the home of Hollywood, Disney, Las Vegas cabaret and Broadway.…
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Ocean Outdoor brings Out of Home to London’s Carnaby Street
Carnaby Street was at the heart of the famed ‘Swinging London’ which launched an earlier 1960s version of ‘cool Britannia’…
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Cloudways’ Suhaib Zaheer: why nostalgia is the message of the moment
Remember when.? That one simple question is currently driving a marketing revolution. Nostalgia is having a moment, and smart businesses…
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Spaces into Places™ – understanding how Ocean Outdoor’s Official fan zones perform
Ocean’s head of insight Steve Bernard outlines the findings of two consumer studies conducted during Paris 2024. This summer provided…
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Joint turns London Underground irritation into a boon for The Collective yogurt
Passengers on London’s Underground have to endure repeated loud messages, in an infuriatingly plummy actor-ish voice, to ‘see it, say…
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Latest UK IPA Bellwether Survey disappears down Rachel Reeves’ ‘black hole’
Usually, as Budget time approaches, chancellors reach down the back of the sofa and find a few billions they’d overlooked.…
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Publicis posts strong Q3 with 5.8% organic growth
Publicis Groupe has reported Q3 2024 organic growth of 5.8%, slightly behind US rival Omnicom on 6.5% although there is…
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Omnicom sets fierce pace among big ad groups with 6.5% Q3 growth
These days Omnicom has been beating Publicis to the punch with the release of its quarterly numbers and its latest…
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WPP adds to recent good run with Starbucks creative
Things seem to be looking up for WPP: a new bespoke ‘Team Starbucks’ has won out in a US pitch…
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