Media
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Tom Denford and David Indo from ID Comms: the seven billion dollar media man
On this week’s #MediaSnack Tom and David review news that P&G have hired a new global media director, pinching the…
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Andrew Dunn of Maxus: why Scotland and its agencies can have a bright post-Brexit future
Scotland’s media market, like all others globally, has been going through a period of massive transformation. The differences are strikingly…
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Hearts & Science names Ralston-Good as first UK CEO
Omnicom’s new media agency Hearts & Science is opening in the UK with media planner Frances Ralston-Good (below) as its…
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Are the big holding companies weighing a cull of their creative agency brands?
Are the twin pressures of client demands for ‘transparency’ – which usually means lower prices – and a slow growth…
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Duchenne sufferer Alex is the “world’s strongest boy” from WCRS
Duchene Muscular Dystrophy is a wasting disease affecting about one in 3,600 boys. It leads to increasing difficulties as they…
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Ad blocking panic surfaces at WPP ally AppNexus
The programmatic ad wars have taken an interesting turn with ad blocker Adblock Plus setting up its own ad server,…
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Tom Denford and David Indo from ID Comms: Are 50 per cent of CMOs useless?
This week’s #MediaSnack has a back to school flavour as Tom and David review some of the key stories from…
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Carat predicts strong adspend finish to 2016 and a rosyish picture for 2017
Media network Carat has published its updated forecasts for worldwide ad expenditure, showing a positive outlook for the global market…
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Dentsu Aegis retains $2.3bn Diageo global media
Another big media review has ended but this time with no dramatic changes: Dentsu Aegis has retained the bulk of…
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