Media
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Musk wades into politics on both sides of the Atlantic
Does having more money than anyone else mean that you can pontificate on anything and everything (even if you know…
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Laurence Green: three advertising lessons from beyond advertising.
Depending on how you spent your Christmas Day, you may well have renewed your acquaintance with a hapless inventor, his…
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MAA 2024 Review of the Year: what’s creativity got to do with it?
No prizes for guessing this year’s big event, the mooted $30bn takeover of IPG by Omnicom. Whichever sector of the…
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Trouble Maker buys branded entertainment studio The Outfit
Indie agency Trouble Maker Group has bought branded entertainment production studio The Outfit as part of its strategy to provide…
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George Parker: Omnicom/IPG – why big doesn’t mean better
For the last week or so we have been bombarded with news items in the ad trades and the financial…
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MAA ad holding company, media agency, US agency and advertiser of the year
Ad Holding Company of the Year 2024 was the year ad holding companies became interesting again. First we had Publicis…
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Johnson & Johnson is another big media win for WPP
WPP’s GroupM is ending 2024 on a high note, winning Johnson and Johnson’s US and Canada media accounts, worth around…
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Facebook races ahead in ad revenue even though share is falling
John Wren and Phippe Krakowsky may like to refer to their shiny new Omnicom/IPG as a “platform” as they prepare…
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Long-serving BETC prepares Canal+ for a new era
Canal+ is heading for a separate listing in London as part of the break-up of the Bolloré media empire (including…
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