Media

Sooner collective charts upbeat route out of UK lockdown

A group of adland’s finest including Sir Nigel Bogle and Robert Campbell are – what’s the word, curating? – a social media campaign #LetsGetThereSooner inviting people to say what they’re looking forward to post-lockdown. And reminding them, as you do, ...

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Pret A Manger searches for global creative agency partner

Here’s an interesting challenge for a creative agency as we tiptoe out of lockdown: Pret A Manger is looking for such an agency to “support its ongoing transformation programme.” Pret, which operates from mainly city centre sites catering to office ...

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More strife for MDC but CEO Penn paints a rosier picture

As usual with MDC Partners there’s red ink all over the numbers as it lost $237 million in Q4 2020, $243m for the full year. The owner of Anomaly, CPB, 72andSunny et al blamed this chiefly on an impairment charge. ...

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WPP adds to ecommerce offer with retail specialist NN4M

WPP CEO Mark Read promised a while back that the ad giant was back on the M&A trail and he’s been as good as his word, today snapping up Edinburgh-based mobile technology provider NN4M. This follows the much bigger acquisition ...

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Sir Mick puts in a good word for Royal Albert Hall

Will live music – and events in general – ever recover from the depredations of the pandemic? London’s iconic Royal Albert Hall celebrates its 150th birthday at the end of the month and it will still be closed. In the ...

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Laurence Green: time to write a new creative roadmap?

This is Laurence Green’s first monthly column for MAA. Green is executive partner at MullenLowe, the agency behind the UK’s massive NHS campaign. One of global adland’s most distinguished planners, he began his career at Lowe Howard-Spink, was a co-founder ...

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BBC Studios-owned UKTV launches media agency review

UKTV, home of channels including Dave, UK Gold and Yesterday, is reviewing its media agency contract, currently held by Omnicom-owned Hearts & Science. The broadcaster, owned by BBC Studios, grew its audience share by 4 per cent last year, broadening ...

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