Media
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Publicis Groupe out-performs again with 5.9% quarterly growth
Many in the ad world have been waiting (or hoping) for Publicis to drop the ball but they’ll have to…
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Ocean Outdoor strengthens Manchester with Arndale Centre contract
Ocean Outdoor UK has been awarded a new DOOH contract by Manchester Arndale, one of the UK’s biggest inner city…
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YouTube fights back against TV measurement
The tech platforms are full of it when they’re boasting about their performance, not so helpful when their numbers are…
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The7stars wins Greene King media
The 7Stars media agency is 21 now but still confounding the big holding company media agencies from time to time…
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Ocean Outdoor’s Nick Shaw: the year ahead for agencies, advertisers and audiences
1/ British companies are sometimes criticised for not investing enough, admittedly in a difficult macro-economic environment. What are Ocean’s investment…
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Skittles goes solo for Super Bowl
Not long to the Super Bowl and the ads have started to appear, not least this extended teaser for Skittles…
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George Parker: why agencies of the future don’t last
Considering the current frenzied state of the agency and holding company business and the Omnicom/Interpublic merger that promises around 4,000…
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Love it or hate it: the good and bad of Out of Home creativity
The World Out of Home Organization is challenging creatives to pick sides in a ‘love it or hate it’ debate…
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As you were: UK economic malaise blights IPA Bellwether survey
The latest IPA quarterly Bellwether survey found 57.4% of respondents with their marketing budgets unchanged in Q4, with the remainder…
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