Media
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Some winning salesmanship from Donald Trump
Adweek’s Agency Spy has been digging through the New York Times revelations about Donald Trump’s income and tax affairs (his…
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Boris and co. take Covid mixed messages to another level
Britain’s NHS did indeed launch its allegedly super duper track and trace app over the weekend – with a veritable…
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Let’s hope the Government’s track and trace app works as well as MullenLowe’s launch ad
The UK’s much-heralded track and trace Covid app is finally with us and while we might have expected another lecture…
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Why Visual Marketing Strategies Matter For Your Business
In the current age of constant distractions and visual stimuli, no business can do effective marketing without adding visual strategies…
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Marketing body Thinkbox claims commercial TV’s status rubs off on advertisers – and beats social
UK commercial TV marketing body Thinkbox has been looking into people’s attitudes to advertising and found (which won’t necessarily surprise…
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Twitter shock: Biden approves Trump
The US presidential election has its funny turns – one is obviously President Trump. Democrat challenger Joe Biden is reportedly…
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Post-lockdown creativity: hibernate with IKEA and do-it-yourself with B&Q
IKEA is continuing its campaign to own sleep via agency Mother – ‘Tomorrow Starts tonight’ – with a print and…
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Advertiser alliance tiptoes towards brand safety deal with social media giants
For advertisers dealing with the likes of Facebook, Twitter and Google’s YouTube is a bit like parents with a naughty…
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Mega reviews may remind WPP’s Read of bad old 2016
WPP CEO Mark Read may be thinking back to 2016 as he contemplates two massive account reviews: Walgreens Boots Alliance…
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