Media
-
Heinz claims first for interactive recipe on TikTok
TikTok seems to be taking over the media world – is it going to be better for us than Facebook…
Read More » -
A new frontier for Out of Home? Adidas and Havas’ ‘water billboard’ in Dubai
The world of Out of Home clearly knows no bounds: Adidas has set up a “water billboard” on Kite beach…
Read More » -
ITV does a great job of promoting its football coverage – then fails to deliver due to technical glitches
On a positive note, ITV’s new film promoting its Euro 2020 coverage, which features Stormzy, Dave and Ian Wright, is…
Read More » -
Starcom launches its own media booking bot
As readers in the UK try to locate their post-match befuddled brains, and those in Denmark rue a dodgy penalty,…
Read More » -
Angry women ad execs call out sexist male managers
Looks like back to the office is going to be back to a battleground, at least as far as many…
Read More » -
IPG combines McCann and FCB operations as agencies pile into healthcare
Healthcare used to be one of those things that agencies did – but no-one wanted to talk about it much…
Read More » -
Barry Cupples of Talon: Out of Home states its case at virtual Cannes 2021
There were a few clear themes present at the virtual Cannes advertising festival this year reflecting not just digital transformation…
Read More » -
MAA blasts from the past: funny Cannes Lions winners
Much chatter that the Cannes Lions winners didn’t include much humour – although humour (particularly the Anglo-Saxon variety) has usually…
Read More » -
Reed Smith: the future of advertising – is it the metaverse?
By Stacy Marcus and Deborah Bessner. The metaverse presents tremendous opportunities for brand and advertising growth, with brands ranging from…
Read More »