Interpublic inches ahead of rivals in 2020

Interpublic has announced its full year and Q4 2020 results and, as has been the case recently, they’re just ahead of Europe-based rival Publicis Groupe (and probably other rivals yet to report) with fourth quarter reported net revenue of $2.28 ...

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VMLY&R mines a praiseworthy cause for No7 – um, make-up

Where there’s a brand there’s a cause these days – is this because brands want to be good in the world or it’s the latest passing bandwagon? You don’t really expect it from Boots No7 somehow (or just No7 as ...

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MDC Partners aims to sign up 50 affiliate agencies by the end of the year in bid to build integrated global network

MDC Partners, which sold a 30 per cent stake to Stagwell Group a couple of years ago, has moved to expand through a global “affiliate” programme, forming partnerships with agencies as a way to attract larger, more integrated accounts. Mark ...

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