Creative

So who was the most creative agency at Cannes? We now know that don’t we: the UK’s AMV BBDO with five Grand Prix and lots of Lions besides. And network? Interpublic’s FCB which pipped WPP’s Ogilvy. Holding Company? WPP back ...

Garlanded creative Graham Fink, a regular and welcome contributor to MAA, is launching FinkDifferent, an online course in creativity consisting of lectures, Q&As and podcasts aimed at entrepreneurs, people thinking of starting up a business (not just advertising), marketing clients ...

In the final clutch of awards from Cannes Lions, Holding Company of the Year for 2020/21 went to WPP, which usually wins the accolade but lost out to Omnicom in 2018, the last time it was given out. In the ...

The government is set to push ahead with a ban on HFSS advertising, which will disappear altogether from online platforms and won’t be seen before 9pm on TV from January 2023. It’s tough for an industry that is just trying ...

Doritos is partnering with Dice, a music streaming and ticketing platform, and the Strawberries & Creem festival in Cambridge, as part of a new campaign by Mother that reinvents the Doritos triangle as a “play” button by turning it on ...

What do you do with an agency that keeps winning creative awards but losing business? That’s the challenge facing Sam Hawkey, CEO of Publicis-owned Saatchi & Saatchi London who’s been annointed as the new CEO of Omnicom-owned rival AMV BBDO. ...

There are more Grand Prix than you can shake a stick at at Cannes this year: yesterdays crop was: Creative Data (still not entirely sure what this is – do they make it up?) Rothco, Dublin for Warner Music Group, ...

The Cannes Lions are already being chosen but here’s some last minute guidance for the judges from adam&eveDDB ECDs Mike Sutherland and Ant Nelson. So, what is going to be the virtual toast of Cannes this year? That’s a tough ...

Something seems to be stirring at UK retailer Boots, seemingly left to wither on the vine by owner Walgreens Boots Alliance. The pandemic has been good for pharmacies, of course, and Boots has done its bit towards the vaccination and ...