Creative

Mars goes off-piste for Bounty Christmas

Ads come from unexpected places these days: Coca-Cola’s striking departure from Christmas tradition is from DentsuMB for example (MB being a long overdue rebrand of Dentsumcgarrybowen presumably) even though Coke has just spent two years deciding to give most of ...

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Boots goes all out for a Christmas epic

WPP construct The Pharm looks after Boots and it’s thrown the kitchen sink at ‘Bags of Joy’ with actress Jenna Coleman (Joy presumably) bestowing prezzies on most of the available world. Replete with an improbable snowman (it never snows that ...

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