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Mother becomes a native New Yorker
Mother has well and truly put itself on the map in NYC (it’s been there quite a long time in…
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Agencies mass their forces for ‘Pass the Pringles’
Ads seem to get smaller while the cast creating them gets bigger, must be the money. Pringles’ new global ‘brand…
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George Parker: the obfuscation of Ogilvy!
I never cease to be amazed at the continuing ability of the ad biz to shoot itself in the foot.…
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Who Wot Why wins Hartley’s
Independent creative agency and production house Who Wot Why has been appointed as lead creative agency for Hartley’s, described as…
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All change at Dentsu as international deals may be back on the cards
Japan’s Dentsu, enigmatic as ever, nonetheless seems to have got itself into a right muddle: losing key execs, notably International…
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MAA Ad of the Week: BBH’s new look
A new corporate identity is an ad of sorts – or should be – and BBH has gone to town…
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Publicis wins more than half global new business in 2025
Publicis dominated agency new business in 2025, winning 1485 of 3885 pitches or 56% of all global billings. WPP won…
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Omar Oakes: If you make $5bn a year from scam ads, are they a feature or a bug?
It should be a cause of embarrassment for an entire industry that fewer than half of people trust its core…
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IPA Census shows dramatic decline in creative jobs
Creative agencies are in danger of becomking an endangered species as the ad world reorganises under the likes of Omnicom…
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