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Maurice Levy’s French tech start-up Ycor is tweaking the mighty Amazon by the tail, saying it will outbid it for Sizmek, in Chapter 11 since the end of March. Sizmek is a DSP with an ad server and optimizer. Asking ...

WPP has just won (actually retained) a big one, L’Oreal UK which spends over £100m. But instead of staying with WPP’s Wavemaker (an amalgam of MEC and Maxus) it’s moving to Essence, WPP’s digitally focussed newbie media agency. L’Oreal is ...

Virgin Trains may be on its way out as holder of the UK’s West Coast franchise in a row with the UK government over pensions. Companies like Virgin Trains, which is owned by Stagecoach and Richard Branson’s empire, are rather ...

Hearts & Science UK CEO Frances Ralston-Good seems to be on her way to WPP’s MediaCom, surprising as the Omnicom-owned media agency looked like it was on its way after a slow start, winning £40m GoCompare. Hearts & Science, which ...

The burgeoning home services sector has a new contender, MyBuilder which has appointed Wieden+Kennedy as its agency. IAC, which owns US home services leader HomeAdvisor and dating app Tinder, took a majority stake in MyBuilder in 2017. MyBuilder CMO Glenn ...

Sarah De Martin is UK managing director of Artefact. Cannes is round the corner and you can almost smell the booze. But amid the general merriment, celebration and industry insight, there’s one part of the sector screaming to be noticed: ...

GCSE history students will be all too familiar with Queen Elizabeth I’s “Heart and stomach of a king” speech to troops ahead of the Spanish Armada in 1588. Budweiser’s in-house agency, DraftLine, has cleverly borrowed it for their Women’s World ...

Nationwide is helping to raise money for a British memorial to the thousands of soldiers who sacrificed their lives 75 years ago at the D-Day landings. It’s remarkable that there isn’t one already, and VCCP’s film should go some way ...

Volkswagen in America is beginning its fightback proper against the ‘Dieselgate’ scandal (it hopes it is, anyway) with a new WPP agency line-up headed by Johannes Leonardo. ‘Hello Light’ is a pretty dramatic mea culpa, referring briefly to the emissions ...