Paul Hammersley’s Harbour, a collective of specialist agencies, has won Network, described as a discount scheme for key workers. Network is behind schemes including discountsforteachers.com and healthservicediscounts.com and has over three million members in the UK. MD Storm Postlethwaite says: ...
Read More »Uncommon writes fantasy OOO replies in latest BA work
Uncommon’s work for British Airways is gaining momentum, and the outdoor version of the “Take your holiday seriously” campaign for the airline’s holiday offering shows again that it has a sense of humour. New posters feature those out of office ...
Read More »JWT’s Jeremy Bullmore: a 1960s intellectual at a key turning point for adland
Tributes are still rolling in for Jeremy Bullmore, former JWT creative director (in the days when big agencies had just one), chairman, WPP board director and eminence grise and the wittiest of business agony aunts. Martin Sorrell in Campaign called ...
Read More »Online fashion giant Zalando moves media to Dentsu’s iProspect
Dentsu media agency iProspect has won online retailer Zalando’s global business, its second big win in a year after BMW. Zalando moves from OMG. Germany-based Zalando has a turnover of €10bn and spends between €300-400m on media. Zalando regional V-P ...
Read More »A growing challenge for advertisers and agencies: matching the ads to the (iffy) product
If you’re an agency what do you do with a product or service that’s a complete lemon? (Not a DDB/VW lemon obviously.) It’s hardly a new issue but one that’s more pressing these days as consumers (of everything from food ...
Read More »Gucci cools down for Jackie 1961
You expect the wild and wacky from Gucci these days but it’s plumped for simplicity with a new campaign for the Jackie (Kennedy one supposes) 1961 shoulder bag (yours for £2000 or so.) Featuring 50 Shades of Grey’s Dakotah Johnson ...
Read More »Now wins Pol Roger champagne
Independent London creative agency Now has welcomed 2023 in fine style, winning family-owned Grande Marque Champagne House Pol Roger after a pitch. Pol Roger has been around since 1849, consumed in industrial quantities by war-time prime minister Sir Winston Churchill ...
Read More »VCCP’s new Cadbury work: small gestures and big impacts
We’ve seen a lot of cute kids generously giving away their chocolate in VCCP’s long-running Cadbury’s campaign. This time it’s the turn of the grown-ups, as a dad makes a small but powerful gesture to cheer up his daughter, with ...
Read More »Adam&eveDDB brings Lucozade Sport to New Year life
Dry January, Veganuary – do these possibly ineffective solutions to holiday excess still obtain? With a cost of living crisis and, for many in the UK, no trains, overdoing things in December may be a distant memory. Lucozade Sport though ...
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