Advertisers
-
Publicis adds to APAC laurels with Standard Chartered win
New business seems to have slowed somewhat following the flurry of post-pandemic pitches but Publicis has won more than its…
Read More » -
Paddy Power ups its creative game in Droga5’s new ad
Gambling companies are coming under increased fire for bad practice – Ladbrokes’ owner Entain was fined £17m this week –…
Read More » -
MAA Ad of the Week: Ladbrokes ‘Rocky’ from Neverland
Should agencies do gambling ads? Most of them do – adam&eveDDB studiously declined although it does handle the National Lottery…
Read More » -
MAA blast from the past: true eloquence from Brad and Dan
The other day we noted the almost complete absence of dialogue from today’s ads – the main reason, perhaps, why…
Read More » -
Dentsu claims new VI service can unlock the metaverse
Dentsu Creative is launching what it calls the first virtual identity service that provides brands with a virtual face and…
Read More » -
Peperami morphs into wedding planner
Agency Forever Beta is now on the Peperami case and its strategy is “the human truth that everyone needs to…
Read More » -
Can Rocky “future-proof” Ladbrokes advertising?
Advertising betting these days is like booze, or tobacco back in the day. You need to stay one step ahead…
Read More » -
Methods of the Madmen: CDP and the secrets of great creativity by Mike Everett
Mike Everett was a copywriter in the great days of CDP – the agency became the most-awarded in history –…
Read More » -
Publicis Groupe wins lion’s share of Mondelez International’s $1.7bn media business
Mondelez, the US-based confectioner which owns brands including Cadbury, Oreo, Toblerone, Milka and Philadelphia, has completed a global media review…
Read More »