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Reed Smith: World Cup advertising – planning an ambush
By Nick Breen (partner) and Mikaela Belcher (associate) at Reed Smith. FIFA has reported that the World Cup 2022 group…
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MAA Ad of the Week: Ray Parlour for Arsenal Retro
It’s not often these days that an ad makes you smile but Arsenal ‘Invincible’ Ray Parlour for the club’s Retro…
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Samsung’s spider wins Epica film award
The Epica awards, chosen by specialist journalists (not us) have finished their deliberations and chosen a number of Grand Prix:…
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Coca-Cola goes for content over commercials this Christmas, streaming now on Amazon Prime
No “iconic” Christmas ad from Coca-Cola this year. Instead, there’s a three-part series of 10 minute films called “Christmas Always…
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Five agencies make the MAA UK Agency of the Year shortlist
Five isn’t so short but any number of agencies could put their hand up to be UK Agency of the…
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Wonderhood shines spotlight on loneliness in annual Christmas film
Wonderhood Studios, which doubles up as a film and TV production company, makes a Christmas film every year, this time…
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Crayola and dentsuMB scoop top global Effie
Crayola, dentsuMB, and Golin PR’s “Color Yourself into the World” won the Iridium Effie and was named the most effective…
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Saatchi and British Heart Foundation make powerful appeal for Xmas charity pound
There’s quite a battle going on for the British charity pound this Christmas; people usually donate generously but with a…
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Adam&eveDDB’s giant ‘Alex’ dramatises homeless plight for charity Crisis
Out of Home installations are playing a bigger part this Christmas and adam&eveDDB and homeless charity Crisis have joined the…
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