Advertisers
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Purpose-washing is everywhere and it gives advertising a bad name
Companies like to project an image of good corporate citizenship, and generally turn to their marketing departments to make sure…
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Bradley Walsh: working in embattled mainstream media is like being in hospital
The media industry is awash with so-called experts but it’s not very often that you hear from a performer. ITV…
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Mother makes an ‘Ant-Man’ sized mini menu for Uber Eats
Mother seems to have a lot of fun with its Uber Eats client, and this new campaign to celebrate the…
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AA-led ad export group gears up for Cannes
The UK Advertising Export Group (UKAEG) and the Department for Business and Trade (DBT) are setting off for La Croisette,…
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Need a lift? CER driving schools can offer you one in brilliant wheeze from BETC Paris
Brands waffle away about helping people but how many actually go the extra mile to do so? CER driving schools…
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Havas tries to redefine “new” purpose in global study
Havas has been puzzling about people and brands for 15 years now with its Meaningful Brands Report and the latest…
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Uncommon boosts CX offer with former M&C CCO Golik
Customer experience (CX) is the current magic mushroom at creative agencies with New Commercial Arts, among others, making it an…
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Elon Musk says he wants to try ads for Tesla
Ad folk are ever willing to place themselves between a lion’s jaws in the pursuit of new business so here’s…
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Lucky Generals wins global Drambuie
Lucky Generals has been appointed as whisky liqueur Drambuie’s global agency. Drambuie is owned by William Grant & Sons. The…
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