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Ottolenghi’s staple ingredient brand, Belazu, appoints Truant London as its first ad agency

Anyone who’s searched for pomegranate molasses, rose harissa, or preserved lemons to finish off an Ottolenghi recipe will be familiar with Belazu’s range of products. Truant London has been appointed as the brand’s first ad agency, and Yotam Ottolenghi himself ...

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Post-lockdown creativity: Barnardo’s dramatises children’s Covid-19 bereavement

FCB Inferno has produced another powerful piece of work for charity Barnardo’s, this time dramatising children’s grief over bereavement as a raucous crow that follows you everywhere. A bit like Churchill’s famous ‘black dog’ depression – is this what our ...

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Twitter shock: Biden approves Trump

The US presidential election has its funny turns – one is obviously President Trump. Democrat challenger Joe Biden is reportedly raising and spending more ad money. Every now and then the Donald helps things along. I’m Joe Biden and I ...

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R/GA London wins United Colors of Benetton Group

Back in the 90s, Benetton was as famous for its inclusive advertising as it was for its colourful knitwear. The Italian brand has now put its hopes in R/GA to brighten up its 2020 customer experience by appointing the agency ...

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Post-lockdown creativity: hibernate with IKEA and do-it-yourself with B&Q

IKEA is continuing its campaign to own sleep via agency Mother – ‘Tomorrow Starts tonight’ – with a print and out of home campaign comparing the benefits of (IKEA-induced) sleep with what it calls ‘fad’ products including energy drinks, anti-ageing ...

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Uber Eats’ bitter showdown: Mark Hamill vs Patrick Stewart

Uber’s “Tonight I’ll be eating” campaign has become a cultural phenomenon in Australia, and local independent agency Special Group has been rewarded for its success with the chance to take the brand platform to the US and Canada — this ...

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M&C Saatchi lands ‘Stoptober’ anti-smoking bonus

Oh dear, not another one. Apparently next month is “Stoptober” in the UK when those sinners amongst us are being instructed to stop puffing away. It’s the latest initiative from Public Health England (PHE, which most of us thought was ...

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Mega reviews may remind WPP’s Read of bad old 2016

WPP CEO Mark Read may be thinking back to 2016 as he contemplates two massive account reviews: Walgreens Boots Alliance is reviewing its across-the-board global deal with WPP up against Publicis as its three-year contract comes up while T-Mobile is ...

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