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Eastpak dresses new global campaign in cosplay
The gaming community lived in an ever-expanding universe of its own long before Mark Zuckerberg thought he’d discovered the metaverse…
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Wieden+Kennedy axes 20% in Portland
Wieden+Kennedy Portland, the HQ of what remains the world’s flagship independent creative agency, is laying off 90 people, a swingeing…
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AI is disrupting ads: here’s what Coach and Lil Nas X are doing with it
AI is encroaching steadily into the world of advertising, and with the recent launch of ChatGPT’s new Sora text-to-video tool,…
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Tannenbaum leaves IPG’s That Lot for social agency Kairos
Social and influencer agency Kairos has hired Laura Tannenbaum from IPG’s That Lot as its new MD EMEA. At That…
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M&C hires sport-specialist creative director
M&C Saatchi Sport & Entertainment – now described rather improbably as the “passions agency” – has hired Conall McAteer from…
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Elvis wins African Originals sustainable drinks brand
Kenyan craft beverage brand African Originals has appointed elvis as its global lead creative agency following a two-way pitch. Elvis…
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Vice Media in peril as tech giants increase online stranglehold
For years the threat from the internet seemed to be that it would kill off newspapers and magazines (which, to…
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Uncommon mines 40-year old slogan for lively new B&Q campaign
It’s that Northern hemisphere time of the year when the temperature inches about zero and Spring just may be around…
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McDonald’s upsets its arches with new ‘manga’ packaging
Big global companies don’t usually take kindly to people mucking around with their logos, especially their golden arches. McDonald’s has…
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