Analysis

MAA blast from the past: Clive Owen drives for BMW

Not that long ago it looked like high end ads were becoming more like films – then we had digital. Arguably the series that sparked the ‘ads as films’ genre was BMW ‘The Hire,’ featuring Clive Owen as a getaway ...

Read More »

JAA Media’s Richard Temple: bring back jingles to fight food regulation!

“Anything can happen at backgammon.” Political diarist Alan Clarke’s shrug to events beyond all of our control is an apt way to describe any articles on ‘future-wanging’ for 2021. There are simply too many variables outside our control for 2021 ...

Read More »

MAA blast from the past: BMP’s Muhammad Ali – for Unigate?

BMP (plus its later manifestation adam&eveDDB), under the inimitable John Webster, was voted the best UK agency of all time by Campaign a few years back. This sparked outrage from supporters of CDP and BBH – but was probably correct. ...

Read More »

MAA blast from past: Timberland from Leagas Delaney (no, not that one)

Most people will recall Leagas Delaney’s celebrated print work for Timberland but here’s another interesting one from the 40-year old agency, from 2011. There could be a category in advertising ‘best use of a bear,’ thinking of Canal+ and John ...

Read More »

MAA blast from the past: Ameriquest’s medics

There are an awful of of things you can’t do or show in ads these days – maybe that’s why the outlook sometimes seems a bit dreary – and humour in hospital (as opposed to the ancient “humour in uniform”) ...

Read More »