Analysis
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My Ad of the Year: Stephane Soussan of Sid Lee
My choice for best ad of 2022 is the film “Power Your Holidays” for Ocean Spray (from Orchard Creative.) I…
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My Ad of the Year: AKQA Group CEO Ajaz Ahmed
Some argue it’s already here, but the time will inevitably arrive when AI is undeniably able to express significantly more…
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My Ad of the Year: Andy Nairn of Lucky Generals
I’m sure I won’t be alone in choosing CALM’s “Last photo” as my campaign of the year. Literally devastating in…
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My Ad of the Year: Aidan McClure of Wonderhood Studios
My ad of the year is a 30” product description with a fairly bloody pack shot at the end. Despite…
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My Ad of the Year: Richard Brim of adam&eveDDB
My ad of the years has to the “the Greatest” by Apple. It snuck in there on December the 3rd…
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My Ad of the Year: Rodolphe Pinta of Herezie
For Ad of the Year I chose this ad from Belvedere, with the great Daniel Craig. This is the type…
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MAA’s Agency of the Year 2022 is… VCCP London
Running a successful, stable business is not easy, but VCCP continues to do it with energy and honesty, year after…
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MAA Ad of the Week: Taco Bell by The Or
The Or is Mother’s other agency (geddit) and seems agreeably determined to be even wackier than its distinguished parent. This…
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My Ad of the Year: Jasmine Loignon of Publicis Luxe
I think the Mugler SS22 show film was particularly outstanding, although not an ad, it had all the ingredients of…
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