Analysis

Alistair MacCallum is UK CEO of Kinetic Worldwide, WPP’s Out of Home advertising media agency under the GroupM banner. Desert Island Ads If I’m stuck on a Desert Island by myself then I’m hoping it’s on a sun lounger rather ...

I see that Campaign is launching “Campaign for creativity” (subscription required), timed for the Cannes Lions presumably. “We are for creativity” the magazine says, flagging “a shared commitment by our journalists around the world to champion creativity and hold the ...

Top Tips for Cannes Change The Ref – The Lost Class For me, it’s the masterpiece of the year. This campaign managed to create some conversation about a major society issue in the US all while creating emotion without being ...

“Why is nothing working in broken Britain?” asked the Sunday Times’ News Review at the weekend, rehearsing a litany of collapsed customer services (yes, it’s you airlines), rising prices, threatened nationwide strikes, NHS backlogs and much else in what it ...

Inflation in the UK has soared to 9%, with 10% forecast, resulting in a 40-year high primarily due to escalating costs of energy, food, transport, and the ongoing conflict in Ukraine. As business costs go up, most companies will need ...

Football fans invading the pitch have been no joke recently but once they were, captured for immortality in this 2003 Nike Shox ad from Wieden+Kennedy. Directed by the great Frank Budgen. Would such a script, originally from W+K in the ...

The M&C Saatchi share price isn’t helping the M&C board and preferred suitor Next15, sinking below 200p which makes rival Vin Murria’s bid, exceeded comfortably by Next15’s £310m a couple of weeks ago, more attractive. Next15’s share price isn’t helping ...

Nicky Bullard is chief creative officer of MullenLowe Group UK. One of the UK’s leading ad executives, she was formerly chair and CCO of McCann Worldgroup’s MRM Europe and executive creative director of LIDA/M&C Saatchi. Desert Island Ads There are ...

The Queen’s Platinum Jubilee has come and gone – with surprisingly few mishaps, even the weather was (relatively) kind – but this McDonald’s poster from Leo Burnett is worth a belated mention. Spotted by Ad Contrarian Bob Hoffman, among others. ...