Agencies

WPP appoints new global production supremo Dave Rolfe

WPP has lured Dave Rolfe (below) from Facebook to be its new global head of production. He will take the same role at WPP’s specialist production agency Hogarth. The appointment follows that of Rob Reilly from McCann Worldgroup as global ...

Read More »

Sooner collective charts upbeat route out of UK lockdown

A group of adland’s finest including Sir Nigel Bogle and Robert Campbell are – what’s the word, curating? – a social media campaign #LetsGetThereSooner inviting people to say what they’re looking forward to post-lockdown. And reminding them, as you do, ...

Read More »

Pret A Manger searches for global creative agency partner

Here’s an interesting challenge for a creative agency as we tiptoe out of lockdown: Pret A Manger is looking for such an agency to “support its ongoing transformation programme.” Pret, which operates from mainly city centre sites catering to office ...

Read More »

No-judgement vegan brand LikeMeat takes a ‘plant curious’ approach in new campaign by 72andSunny Amsterdam

LikeMeat, the plant-based “alt-meat” brand, has launched its first ad campaign, which aims to persuade people to buy the product because it’s tastes good, never mind that it’s saving the planet. The idea is not to get too worthy on ...

Read More »

More strife for MDC but CEO Penn paints a rosier picture

As usual with MDC Partners there’s red ink all over the numbers as it lost $237 million in Q4 2020, $243m for the full year. The owner of Anomaly, CPB, 72andSunny et al blamed this chiefly on an impairment charge. ...

Read More »

KP and Muller Corner explore the (lost?) art of 30-seconds

30-second ads from FMCG companies used to be the adland staple and very seriously they were taken too. Most people’s abiding impression from their first commercials shoot was bewilderment that something so short could take so long and require a ...

Read More »

WPP adds to ecommerce offer with retail specialist NN4M

WPP CEO Mark Read promised a while back that the ad giant was back on the M&A trail and he’s been as good as his word, today snapping up Edinburgh-based mobile technology provider NN4M. This follows the much bigger acquisition ...

Read More »