Agencies

Lexus plugs hybrid range in new pan-Euro effort from T&P

The car industry worldwide seems to be tying itself in knots over electric cars – they cost billions to develop but there aren’t enough charging points and tracking them down is hard even when there is one nearby. But Toyota ...

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BMB wins Beefeater’s ‘Spirit of London’ global task

BMB has won the global creative account for Pernod Ricard’s Beefeater London dry gin. BMB will focus on Beefeater’s Spirit of London platform. The account also includes variants Beefeater 24 and Beefeater Pink. BMB’s first campaign will launch in Europe, ...

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Nike’s triumphal Women’s World Cup ad backfires

Arguably the worst thing that could happen in the Women’s World Cup was the US winning again – for the fourth time – and the inevitable wave of triumphalism. Nike was clearly expecting such a result and rushed this out ...

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Jerry Buhlmann lands golden goodbye from Dentsu

Didn’t he do well? Campaign reports that a Dentsu Aegis Network director, thought to be former CEO Jerry Buhlmann, collected £11.1m in 2018, including £5.3m “compensation for loss of office.” Does this mean Jerry didn’t want to go? Anyway, he’ll ...

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Hot WPP shop Johannes Leonardo wins Gap

Johannes Leonardo in New York – 25 per cent owned by WPP – is on a hot streak. It’s the lead creative agency on WPP’s new VW creative business in the US and made a bright debut with a ‘mea ...

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Atomic wins Homebase revival bid

Here’s two success stories in one (we hope): Atomic, one of the agencies that keeps the rather battered pendant of independence flying in London, has won Homebase DIY. Homebase, once a Sainsbury’s spin-off, went into one of the most rapid ...

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