Agencies

Ladbroke’s drums in the new football season with Neverland

Ladbroke’s is building on the success of its “drummers” Euro 2020 campaign through new agency Neverland with a number of new ads featuring (drumming) supporters of individual Premier League clubs. Video’s here (if you’re old enough, of course.) Ladbroke’s head ...

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S4 Capital’s MediaMonks becomes all-powerful..Media.Monks

Wot’s in a dot? Quite a lot according to S4 Capital which has unveiled its “unitary brand” for its operations (above), that is, MediaMonks (it’s big production business) with a..dot in the middle. This signifies, If I’m reading it right, ...

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Wunderman Thompson takes Sage on the buses

Business software firm Sage – which now describes itself as the leader in “cloud business management solutions” – is celebrating small businesses coming out of the pandemic with a big new bus-side campaign from Wunderman Thompson. WT creative director Jo ...

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Dog’s Trust: Creature brings together Jonathan Pryce, yellow underpants and a furry friend for new ad campaign

Oscar nominee Jonathan Pryce follows up his role working alongside Anthony Hopkins in “The Two Popes” by narrating the tale of an elderly gentleman, a canine and a pair of yellow underpants in Creature London’s new campaign for Dog’s Trust. ...

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Marketing uplift lifts Procter & Gamble sales and innovation

Procter & Gamble, long the bellwether for marketing, credits a rise in marketing expenditure of 11.6% to $8.18 billion with with a 7% sales increase in its fiscal year ended June 30. Over the past five years P&G’s top line ...

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Laurence Green: advertising can have its gold medallists too

A year later than scheduled – and empty as its arenas may be – human excellence is back in the form of the Olympics and imminent Paralympics, and with it some pointers for us mere mortals negotiating storyboards rather than ...

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