Agencies

Will Sorrell’s S4 raid WPP clients in India?

Martin Sorrell’s S4 Capital is setting up in India with the help of Poran Malani, who’s been appointed director of its Indian operations. Malani will apparently lead the content side of the business in the fast-growing market. He has worked ...

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Oscars advertising: the nominees for best campaign

It’s Oscars weekend, and advertisers are gearing up for the showcase event. The declining viewing figures won’t be helped by the lack of a host on Sunday, but the three-hour show still commands $2.3 million for a 30-second spot, and ...

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The Independent Group must get on with creating a brand

While the new Independent Group is busy getting its act together, design agency Williams Murray Hamm has kindly come up with some branding ideas for Chuka Umunna’s 11-strong band of anti-Brexit, centrist MPs. WMH has helpfully dreamed up two name ...

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‘Distraction–free’ advertising: WPP and Waze’s new idea

Now they can reach consumers any time and any place, advertisers often get carried away. They can’t always contain the urge to push things to the limit. WPP has announced a new partnership with Waze, the Uber driver’s favourite navigation ...

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Paul Simons: In defence of Ridley Scott and Turkish Airlines

My esteemed colleague Stephen Foster felt the new work for Turkish Airlines has some flaws in as much it is a pat on the back for the new airport. Having seen the TV spot a few times now, plus the ...

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Buying is a political act, claims Havas Meaningful Brands

Havas started its Meaningful Brands report in 2008, and every two years, it tells us that the consumers of the world care even less about brands than they did the last time they were asked. The 2019 survey finds that ...

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Apple and Jonathan Glazer capture the freedom of flight

A new ad from Apple is always an event, and with director Jonathan Glazer at the helm, it was bound to be good. Glazer is famous for his “Surfer” spot, and the sensation of the clouds in this new film ...

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