Ad Tech
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Facebook ad revenue hit hard even though virus numbers up
Facebook ad revenue is dropping more rapidly in the US than other Covid-19 hit markets according to new data from…
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HeyHuman’s Neil Davidson: how neuroscience can find new ways to tell ad stories
We’ve been telling stories since advertising’s embryonic flutters, baby steps and terrible teens – as such, some of the industry’s…
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Martin Sorrell’s S4 Capital banks a flying start – now it needs to bank the big time
How is Sir Martin Sorrell’s new company S4 Capital doing in these trying times? Its top line figures remain spectacular:…
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Sam Pearce: how can stressed out advertising go from fearful to fearless?
What is stress really doing to our work? The epidemic of stress in advertising is often discussed as a purely…
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Nick Mawditt of Talon Outdoor: new Out of Home research shows growing power of digital
Out of Home has embraced the new decade truly transformed. Growth, brilliant assets, smart thinking, creativity, better insight and measurement.…
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Publicis buys management consultancy Third Horizon
Publicis Groupe is continuing its deep dive into consultancy with the acquisition of Australian management consultancy Third Horizon which will…
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Mindshare US rolls out private marketplace to help excluded LGBTQ media
Mindshare and vodka brand Skyy are combining to launch an LGBTQ private marketplace to ride to the rescue of LGBTQ…
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Talon Outdoor: how digital is boosting UK Out of Home spend
By Luke Willbourn Trade body Outsmart recently announced the final figures for 2019, showing annual OOH revenue in the UK,…
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Talon expands in Europe with Germany MD Winfried Karst and new Frankfurt office
Talon Outdoor is boosting its efforts to become the market-leading global independent Out of Home agency by opening in Frankfurt…
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