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Advertisers
Kit Kat’s new global offering from VML shows some JWT DNA lives on
Somewhere in the DNA of WPP’s giant merged creative agency VML is there still a strain of J.Walter Thompson, one…
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Advertisers
WPP axes EssenceMediacom X in fallout from Sky Media loss
In what’s likely to be a number of painful changes, WPP’s GroupM is axing EssenceMediacom X, the agency formed to…
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Advertisers
Deliveroo says now is even better with new brand platform from Pablo
Deliveroo is back with a new “brand platform” (isn’t everyone?) from Pablo – ‘Now just got even better.’ One of…
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Advertisers
Brave Currys tries to change bland ad landscape
What to make of these? After all we should applaud when someone tries to be different, even acknowledges it’s taking…
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Advertisers
Lavazza goes for global feelgood message
Feelgood commercials are a tricky thing to pull off, many viewers (cynical souls that they are) won’t share wholly in…
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Advertisers
BETC Paris opens the door to Saudi Tourism
Should agencies advertise the joys of Saudi Arabia, ruled by contentious Mohammed bin Salman (MBS), home to public executions, responsible…
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Advertisers
TBWA on top as Omnicom forms new Omnicom Advertising Group
Omnicom is centralising its creative agencies under TBWA leadership in a new entity Omnicom Advertising Group (OAG.) This mirrors its…
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