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JLR outlines ambitious exclusive deal with WPP
The love-in between JLR and WPP continues apace, with JLR (which makes Land Rovers, Range Rovers and Jaguars) confirming the…
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McCain ventures into the ‘manosphere’
McCain and adam&eve in its various guises have made a formidable team, winning various awards on the way for both…
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Publicis moves deeper into data with $2.2bn LiveRamp
Publicis Group is buying LiveRamp, which it calls a global data collaboration platform, for $2.2 billion ($2.5bn including cash.) This…
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MAA Ad of the Week: Axe/Lynx from Lola
But we can’t make ads like we used to. Clients won’t buy them: too risky, the media agency doesn’t understand…
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(Not) Top Tips for Cannes: Asheen Naidu from Leo Singapore
I wouldn’t say it’s been a stellar year for Cannes-worthy work. Usually by this time of the year, there would…
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Lola shows its comedic genes live on
Lola seems to go its own (very) sweet way whoever owns it: now it’s Omnicom following its takeover of IPG…
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Adland’s finest gear up for beer challenge: could a great campaign emerge at last?
It’s been a long time since we’ve had an outstanding beer campaign, for a big brand anyway. Publicis’ LePub has…
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Fox Sports conjures a winning World Cup game
It’s going to be World Cup assault and battery over the summer as the United States tackles the beautiful game…
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MAA Ad of the Week: Disney’s ‘Lifetime of Great Stories’ from VCCP
It’s not often that the Mighty Mouse needs a helping hand but Disney is currently being pursued by a nasty…
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