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MAA Ad of the Week: Back Market from Gus
This won’t have gone down very well in Cupertino, a new campaign from French-owned refurbished device company Back Market timed…
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Amazon reviews giant $20.6bn media account
The world’s biggest advertiser is reviewing its $20.6 billion media account. Amazon is reviewing its business at Interpublic’s Initiative, holder…
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Burger King reveals the secrets of the touchline
Ever wondered what football managers and players are whispering to each other behind their hands on the touchline? These days…
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News
IAB says digital ads worth £129bn to UK (£14,600 per household)
Free digital services are worth twice as much as Britain’s food, according to new survey The Digital Dividend produced by…
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UK Ad Association wades into deep waters of AI
The UK’s Advertising Association is pretty good at latching on to the issues of the day and it’s doing its…
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Small crafts a winning family tale for Esselunga
There scarcely seems to be ad these days that doesn’t feature what we used to call a broken home, parents…
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Scandal-hit Post Office moves from Ogilvy to Krow
You have to feel for agencies who win a shiny new account only to find the client mired in some…
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MAA Ad of the Week: Guardian’s ‘Not for Sale’ from Lucky Generals
Newspapers, yes they still exist, often bring the best out of agencies – the New York Times by Droga5 currently…
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Wonderhood Studios wins betting giant Coral
Entain Group betting and gaming operator Coral has chosen Wonderhood Studios to handle its flagship UK creative account. Wonderhood beat…
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