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Rob Curran of NCA: customer experience – the good, the bad, the blindingly obvious
I have a confession to make. For the past five years I have sat in pitches, multi-agency meetings, customer experience…
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Recipe wins New York Bakery from Now
Recipe has won New York Bakery from Now in a pitch also involving Quiet Storm. Now handled the business for…
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MullenLowe wins Co-op customer content and digital
MullenLowe Group has won a place on the Co-op roster to handle customer content and digital alongside creative agency Lucky…
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HP plays catch-up with ‘Work Happy’
It’s not that long ago that HP (or Hewlett-Packard as was) was a world tech leader. But it got rather…
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Forrester report boosts WPP’s transformation ambitions
WPP’s efforts to be seen as the “creative transformation company” have received a boost from media consultancy Forrester with the…
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Buddy Media’s Georgina Bojarski picks her Desert Island Ads
Georgina Bojarski is director of paid social at digital agency Buddy Media Group. Desert Island Ads There’s a fine line…
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Specsavers launches home service – with a twist
“Should’ve gone to Specsavers” is that rare thing, a classic long-running campaign, made in-house too. so here’s a new version…
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New Commercial Arts wins Redefine Meat’s 3-D printed steaks
New Commercial Arts has won some interesting (and substantial) accounts since it was formed at the height of the pandemic…
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Buoyant Stagwell forecasts strong 2022 revenue and profit
As MDC Partners Stagwell was more famous for spending money than making it but now Stagwell, which includes MDC alongside…
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