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British Airways and Uncommon win outdoor Grand Prix at Cannes despite controversy
Uncommon Creative Studio’s first campaign for British Airways has won the outdoor Grand Prix at Cannes Lions. The campaign, which…
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Publicis says ‘I told you so’ as AI tool Marcel celebrates 6th birthday at Cannes
Remember Cannes 2017 when Publicis Groupe dropped out? It was just after Arthur Sadoun took over as chairman and CEO,…
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Channel 4 hits back at the streamers with trans-Atlantic parody reel
If Channel 4 was taken over by US corporates, it might produce the kind of generic rubbish in this spot…
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News
Ad Net Zero gets tough as L’Oréal, Amazon Ads and Indeed get on board
As the annual consumption fest that is Cannes gets underway, Ad Net Zero is announcing a stricter set of targets…
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Advertisers
A holiday is hard work without data roaming in VCCP’s new campaign for O2
Without mobile data, a holiday abroad can be a challenge. We are all hopelessly reliant on our phones for directions,…
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Stop. Don’t go to Cannes without watching Mother & Steve McQueen’s Greenpeace film
Tired of that old trope about Boomers and Gen X destroying the planet? This film does everything to jolt you…
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Ad Tech
‘Robot rights’: IPA survey shows our bizarre attitude to AI
How do we stop AI taking over the world? There are many doom scenarios floating around, and plenty of leaders…
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4Creative’s relaunch idents show Channel 4’s take on ‘Altogether different’ modern Britain
After Channel 4’s move to consolidate all its brands into a single identity, five new idents have been built around…
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McDonald’s and Burger King in AI face-off: but who is the real winner?
In Brazil, McDonald’s new OOH campaign asked ChatGPT “What is the most iconic burger in the world?” The answer, of…
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