Author Archives: Angie Dean

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Dr Pepper joins the hunk wars with Josh Button

Old Spice’s Isaiah Mustafa started the fashion for cheesy but not-so-cheesy hunks in ads and they’ve been with us ever since; latterly in BETC London’s revival of the Diet Coke hunk. Southern Comfort’s hero, one of Giles Keeble’s Modern Classics, ...

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Scholl picks LBi for major website revamp

Digital agency LBi has won the assignment to revamp number one footcare company Scholl’s website. LBi, which won the business after a pitch, will start its website work in Italy. This will be supported by by social media activity and ...

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Is Pedigree’s new ‘dog rescue’ campaign just another example of the UK’s conflicted doggy emotions?

All advertisers like to be on the side of the angels so Mars-owned Pedigree Petfoods is donating a million ‘free’ meals to rescued dogs this year. And here’s the appropriately gritty AMV/BBDO ad to launch the campaign. The campaign also ...

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Clorox cleaner and DDB West find a new use for Founding Father Franklin

Cleaning products aren’t usually funny, or even interesting, so DDB West in San Francisco has delved into American history to enlist Founding Father and polymath Benjamin Franklin (he invented bi-focal specs among other things) to promote Californian company Clorox’s new ...

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Williams Murray Hamm explodes for JuiceBurst

Here’s an interesting social media filmette for JuiceBurst, from design agency Williams Murray Hamm. Juiceburst, a British product, claims to be ‘good honest juice’ complete with fully interactive packaging, accessed via augmented reality app Blippar. Looks a bit worrying to ...

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