It’s… good. Mother almost makes KFC look classy in new ad

In reality it would take more than a few bars of Chopin’s “Nocturne” and some high quality cinematography to make KFC an aspirational brand, but this new campaign is a very watchable effort and a well crafted reminder of KFC’s famous line.

Dhiren Karnani, marketing manager at KFC UK & Ireland said: “KFC is truly finger lickin’ good, and this campaign will re-ignite the meaning back into the phrase we all know and grew up with.”

MAA creative scale: 7

You May Also Like

About Emma Hall

Emma Hall is a journalist and editorial consultant and is the former Europe Editor of Ad Age, where she covered European marketing advertising, digital and media stories. She has written for newspapers including the Financial Times, The Guardian, The Times and the Telegraph, and was previously a section editor at Campaign. Emma started her career in New York as a researcher for a biography of Keith Richards.

One comment

  1. Good for viruses