In reality it would take more than a few bars of Chopin’s “Nocturne” and some high quality cinematography to make KFC an aspirational brand, but this new campaign is a very watchable effort and a well crafted reminder of KFC’s famous line.
https://www.youtube.com/watch?v=FdfqMUcUFEk&feature=youtu.be
Dhiren Karnani, marketing manager at KFC UK & Ireland said: “KFC is truly finger lickin’ good, and this campaign will re-ignite the meaning back into the phrase we all know and grew up with.”
MAA creative scale: 7
Good for viruses