Wanna know why there’s a shortage of female creative directors? Well FCB Chicago (enjoying an upturn it has to be noted) put together an all-female creative and account team for this new campaign for AB InBev’s Lime-A-Rita. Showing what women do when left to their own devices apparently.
Er, back to the drawing board girls. Your secrets are out, sadly.
A score? We’ll take the gentlemanly option in this case.
PS. Judging by some of its recent efforts Watching an AB InBev reel would be the ad equivalent of waterboarding.