VCCP’s 02 ‘Be More Dog’ campaign purrs into life

London agency VCCP’s campaign for O2 Refresh (an offer which makes it easier to change your phone as the bloody things morph into something else) is shaping up nicely.

We were a bit baffled by the first one showing a cat becoming a dog (nice film though it was) but now they’ve made another in quick succession. Cripes, a TV campaign!

Wonders will never cease…

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