Tag Archives: zulu alpha kilo

Rethink bets against ad holding companies to boost indies

Here’s another shot across the big agency boys’ bows from Canada’s Strategy awards, this time it’s Digital Agency of the Year Rethink mimicking The Big Short by betting against the shares of the big ad holding companies. Buying them in ...

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Zulu unveils World’s Worst RFP pitch winner – a consultancy

Enterprising agency Zulu Alpha Kilo likes to poke fun at the idiocies of the ad business and this time it’s the “World’s Worst RFP” (request for proposal), won by a giant data-driven consultancy. Which is what some big agencies want ...

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