WPP
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News
Ciesco: Publicis hit by media client losses while rivals post steady growth in Q3 2016
By James Whyms and Luke Power at Ciesco WPP, the world’s largest marketing group, reported revenue growth of 23.4% to…
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Ad Tech
Is WPP’s Sorrell about to announce a transformational deal in “addressable” TV?
Martin Sorrell (as he then was) built WPP into a £22bn advertising behemoth by buying big agency brands (JWT then…
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Ad Tech
WPP’s spectacular Brexit boost underpinnned by solid international performance
Addressing the nation on the wireless this morning (he doesn’t really require an interviewer) WPP CEO Sir Martin Sorrell (below)…
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Advertisers
WPP’s Santo raids Saatchi Del Campo for star creatives
WPP agency Santo in Buenos Aires has launched a devastating raid on Publicis Groupe-owned Saatchi and Saatchi’s South American creative…
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Advertisers
Grey’s Patton steps up at WPP as new president of Y&R
Grey EMEA boss David Patton is joining sister WPP agency Y&R as global president in what looks like an important…
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Advertisers
Jake Scott helms GTB’s £40m Ford Edge launch with tale of Croation skullduggery
Thought it might be fun to view this new Ford Edge epic (Ford’s Edge seems to be a new crossover)…
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Advertisers
WPP continues consolidation trend with huge new Amsterdam headquarters
The move to bring holding company agencies under one roof continues and WPP has just announced that its to combine…
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Ad Tech
WPP’s Sorrell thinks six holding companies is too many
WPP’s Sir Martin Sorrell has been strangely quiet recently – by his own voluble standards anyway – but he’s been…
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Advertisers
Will WPP’s Proctor re-emerge to lead the fightback against media agency investigators?
Who’d be the boss of big media agency now? Pesky clients are getting peskier, in the US especially, investigating their…
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