WPP
-
Advertisers
Goldman Sachs says WPP’s Read is on the right track
The mighty Goldman Sachs has directed some welcome intelligence (if that’s what it is) WPP’s way, saying the marcoms group…
Read More » -
Advertisers
Now Mazda cuts back at WPP
Another sign of the tangled skein WPP CEO Mark Read is trying to unravel: WPP is making cutbacks to its…
Read More » -
Advertisers
WPP is heading nowhere says Sorrell in new attack
Sir Martin Sorrell (below) has had another pop at WPP in an interview with Financial News, saying people at WPP…
Read More » -
Ad Tech
Is a new dotcom crash on the way? It’s a danger for ad holding companies too
Is another dotcom crash on the way? Shares in recently listed Baidu and Pinterest both plummeted yesterday, China’s Baidu after…
Read More » -
Advertisers
Possible names Calderon as a creative leader on new VW
Aileen Calderon (left) has been appointed group creative director of Possible New York where she’ll help lead WPP’s new Volkswagen…
Read More » -
Advertisers
Now Johnson & Johnson cuts back and Omnicom and WPP line-up takes the strain
Adweek reports that troubled FMCG giant Johnson & Johnson (it’s facing a barrage of health-related lawsuits among other issues) is…
Read More » -
Advertisers
More changes at WPP’s Ogilvy as it searches for former glories in new clothes
WPP’s US sales are heading south and CEO Mark Read has blamed this roundly on the performance of his creative…
Read More » -
Advertisers
New WPP entity pips Accenture for VodafoneZiggo
VodafoneZiggo isn’t exactly a household name outside the Netherlands, neither is WPP’s newly-minted WPP Go One. But the latter has…
Read More » -
Advertisers
Interpublic leads market again – have big US clients have lost faith in ever-changing Euro rivals?
It’s becoming a tale of two continents among the big ad holding companies: Interpublic has just announced another stellar set…
Read More »