WPP
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Advertisers
AKQA shows its creative class with ‘One Love’ for Oakley
Much speculation about the possible fate of AKQA, Ajaz Ahmed’s “ideas and innovation” company he founded 21 years ago. Sold…
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More trouble at Grey London as CEO in limbo – is a WPP merger with Ogilvy coming nearer?
Grey London has been anything but grey in recent years, with seemingly countless comings and goings. Not that long ago…
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WPP reveals shocking US diversity numbers
WPP has joined its industry peers in releasing US diversity data and it makes pretty horrible reading. WPP, it seems,…
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WPP merges Grey Paris into Ogilvy – is a much bigger deal on the cards?
WPP is merging Grey Paris into Ogilvy Paris – both still operating under separate brand names – in what may…
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Can Deloitte Digital’s Andy Main trigger “creative transformation” at WPP’s Ogilvy?
Ogilvy is, or was, the biggest agency in WPP’s creative line-up and for WPP CEO Mark Read to achieve his…
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WPP outlines Black Lives Matter company changes
WPP has announced a series of measures in response to Black Lives Matter and the ‘Call for Change’ from 1200…
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P&G wades into ‘Black Lives Matter’ with Cartwright debut
Keith Cartwright’s new US agency Cartwright & Grey (a co-venture with WPP) is clearly P&G’s choice for its more contentious…
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WPP adds high-flyer Angela Ahrendts to new-style board
WPP CEO Mark Read is assembling a formidable board: the latest to join is former Apple retail and Burberry boss…
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Ad Tech
WPP strengthens online hand with “kidtech” privacy deal
People are flooding online: 40 per cent of new users are said to be children (which presumably means means that…
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