WPP
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Grey wins Carlsberg international role
WPP’s Grey has won a role as Carlsberg’s “global advertising partner” although the Danish brewer says it will continue to…
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Ad Tech
WPP boss Mark Read on working through the pandemic and the dreaded ageism
Here’s WPP CEO Mark Read telling Ad Age’s Jeanine Poggi what he thinks about working in lockdown, returning to the…
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Mega reviews may remind WPP’s Read of bad old 2016
WPP CEO Mark Read may be thinking back to 2016 as he contemplates two massive account reviews: Walgreens Boots Alliance…
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WPP adds to big Whirlpool with kiwi fruit king Zespri
WPP’s Mark Read said he had a $4bn billing pipeline of new business recently and details are coming thick and…
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WPP team wins Whirlpool in 29 EMEA markets
Some good news for WPP boss Mark Read as he battles an army of irate pensioners: WPP has won washing…
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WPP’s Read deserves hammering over ageist comments – but they reveal a major flaw in the ad business
Mark Read (below) has shown a fairly sure touch in his time as CEO of WPP – not least in…
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Agencies
Ageism row: WPP CEO Mark Read apologises on Twitter
Mark Read has issued an apology for a pretty dubious comment he made to investors at WPP’s first half results…
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Mark Read says “worst is behind us” as WPP readies half-time 2020 numbers
WPP CEO Mark Read has been telling CNBC that “the worst is behind us” as WPP and its peers grapple…
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Ad Tech
WPP’s GroupM hires Kirk McDonald from Warner’s Xandr as new North America CEO
WPP has made a key appointment: Kirk McDonald (below) has been hired from WarnerMedia’s Xandr programmatic unit to be the…
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