WPP
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Advertisers
Direct Line reviews £100m media – is new EssenceMediacom having teething problems?
WPP’s mighty MediaCom – now merged, more or less, with Essence to form EssenceMediacom – is facing two big reviews.…
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Advertisers
WPP brings One School for Black creatives to the UK
WPP is bringing its One School initiative for Black creatives with The One Club for Creativity to the UK. Initially…
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Advertisers
WPP’s Wunderman Thompson retains Samsung CRM
WPP rather underwhelmed investors when it reported its quarterly and half year numbers (the next lot should be coming through…
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Advertisers
Creative Vega moves in at Ogilvy and Coca-Cola’s OpenX
The trend for big ad holding companies to hire client-specific creatives continues with Guillermo Vega, former CCO of Saatchi &…
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Advertisers
Bulchandani takes top job at WPP’s Ogilvy as Main quits
It’s all change at the top of the big ad networks – Wendy Clark exiting Dentsu International (as is DI…
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Advertisers
WPP adds to ecommerce repertoire with Newcraft
WPP is sticking to its ecommerce strategy, buying Netherland’s based 155-stromg ecommerce consultancy Newcraft, despite its share price (along with…
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London creatives protest fossil fuel clients
A network of creatives called Glimpse is campaigning against agency fossil fuel advertising by, inter alia, handing out a pamphlet…
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Forrester report boosts WPP’s transformation ambitions
WPP’s efforts to be seen as the “creative transformation company” have received a boost from media consultancy Forrester with the…
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