WPP Media
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Advertisers
WPP Media debuts wide-ranging reorganisation into client-centric mode
Shiny new WPP Media has revealed its new line-up as it benches the old GroupM which had individual agency bosses.…
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Advertisers
Media is still a people business – as WPP is finding out to its cost
When did the rot set in at WPP’s giant GroupM media operation? Some may date it back to 2016 when…
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Advertisers
WPP Media ‘sunsets’ its big agencies
Here’s a new one in the mealy-mouthed vocabulary of today’s management: ‘sunsetting.’ This is what’s going to happen to WPP’s…
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