Tag Archives: we are unlimited

Omnicom’s McDonald’s agency We Are Unlimited tries to spread its wings

Adweek’s Agency Spy reports that Omnicom’s We Are Unlimited, the agency formed to wrest McDonald’s creative away from Publicis’ Leo Burnett in the US, is now pursuing other business too. This is believed to follow the end of a two-year ...

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Is McDonald’s on to a winner with We Are Unlimited’s spicy grandma Marianne?

Omnicom’s new(ish) We Are Unlimited construct for McDonald’s seems to be hitting its stride, bringing back “spicy” grandma Marianne for one of its endless varieties. Would this have made the cut with a spicy grandpa? Wouldn’t be surprised if such ...

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