Formula E, F1 for electric cars, has been with us since 2011 although it’s still way behind its big brother (maybe charging in the pits takes too long.) Uncommon Creative Studio is on the case and you expect fireworks (the ...
Read More »BA positions itself as the “serious holiday” company
British Airways is a “British Original” according to agency Uncommon Creative Studio, which is a neat way of ducking the issue that it’s hard to find anything good to say about our once-esteemed national carrier. Loses your booking? And your ...
Read More »What exactly is Uncommon’s cabin crew up to with BA?
You never know quite what you’re going to get from Uncommon Creative Studio but would probably have banked on a fair deal of hoopla when it made its debut for British airways. But no noise whatsever, rather like a big ...
Read More »Uncommon gears up for Winter Olympics – now where are they again?
International sport has got itself into a right old muddle as the various governing authorities chase money to the exclusion of all else. The forthcoming Winter Olympics in Beijing is a classic case it point: China could hardly be more ...
Read More »WPP surges ahead in Q3 2021 but loses British Airways to Uncommon
WPP CEO Mark Read will have mixed feelings this morning: on the one hand his marcoms empire reports 15.7% organic growth for Q3 2021, ahead of rivals Interpublic, Omnicom and Publicis. But WPP’s flagship British Airways business, a big integrated ...
Read More »Uncommon challenges WPP in last round of BA pitch – might the two join forces?
Uncommon is reportedly challenging WPP in the last round of the British Airways pitch. Relative newbie Uncommon, a breakaway from WPP’s Grey in 2017, is an interesting choice by BA to challenge incumbent WPP’s team based around Ogilvy. There is ...
Read More »Uncommon wins ‘The Week’ strategy and creative assignment in the US and UK
The Week has appointed Uncommon to help create a more meaningful presence in culture for the magazine, in a brief that covers the UK and the US. A campaign is set to launch next year. Uncommon won the business after ...
Read More »Uncommon delivers for Nando’s and Deliveroo
Deliveroo is reportedly looking for a new agency following changes to its marketing team (well they’ve got to do something on all those Zoom calls) but it has at least one contender on the books. Uncommon, after making a promising ...
Read More »VCCP pips Uncommon to big UK snack brand Walkers
Big creative reviews may be thin on the ground in Covid-19 but one of the UK’s biggest has concluded with VCCP winning Walkers, the big Pepsico-owned snack brand, in competition with up-and-coming agency Uncommon. VCCP, now largely private equity owned, ...
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