Ad folk are ever willing to place themselves between a lion’s jaws in the pursuit of new business so here’s a big opportunity: Elon Musk has said he’s considering running ads for Tesla, after years of relying on word of ...
Read More »Now Twitter users vote to boot out Musk
More total barminess from Twitter owner Elon Musk. He launched a Twitter poll on Sunday (saying he’d abide by the verdict) asking users if he should step down as CEO. Surprise, surprise 57.5% of 17.5m who responded said ‘Yes.’ Only ...
Read More »Musk’s latest Twitter spat with advertisers shines a harsh light on Apple’s dominance
Elon Musk’s misguided and, latterly, crazed acquisition of Twitter for $44bn (a fair amount of it borrowed) hasn’t brought much benefit to anyone. Musk himself as well as the thousands of Twitter employees sacked and those remaining in fear of ...
Read More »Take that Elon – Ford takes aim at Musk and Tesla
Wieden+Kennedy New York’s ‘Built Ford Proud’ is a blue collar campaign if ever there was one and its latest iteration – readied for the Kentucky Derby (blue collar too) – takes a pop at an unnamed individual who’s very noisy ...
Read More »New Twitter owner Elon Musk becomes the ultimate media power broker
Elon Musk is buying Twitter for $44bn (with a third of the money coming from banks) but it’s far from clear how he’s going to get the money back. But maybe that’s not the point. Very rich people (Musk is ...
Read More »“The veins remain” declares Mars as Snickers hit Twitter
Snickers owner Mars has denied Twitter gossips that it’s changing the format of its top selling confectionery to remove so-called “dick veins’ from its surface. Following a Twitter kerfuffle when someone noticed a smooth Snicker, Mars said: “contrary to what’s ...
Read More »Has Twitter scored a transforming social media own goal by fact-checking Trump?
Is Donald Trump the man to rein in social media? Given that he seems to operate largely via Twitter this is a strange prospect – but the Donald is threatening Twitter with an un-specified ‘executive order” after it placed a ...
Read More »MSQ’s Stack debuts Twitter prize winner for domestic abuse charity Solace
Women’s domestic abuse charity Solace Women’s Aid is using a new Twitter feature to reveal a hidden side of domestic abuse. #HiddenAbuse Solace says that it takes six and a half years for a woman to leave an abusive relationship ...
Read More »Daniel Andrews: can Twitter’s new six-second ad rule help it take on Facebook and Instagram?
Last month Twitter rolled out a new video ad bidding option. It allows advertisers and marketers to run videos of 15 seconds or shorter, but they’ll only be charged if the user watches the ad for a full six seconds. ...
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