Is Donald Trump the man to rein in social media? Given that he seems to operate largely via Twitter this is a strange prospect – but the Donald is threatening Twitter with an un-specified ‘executive order” after it placed a ...
Read More »
Women’s domestic abuse charity Solace Women’s Aid is using a new Twitter feature to reveal a hidden side of domestic abuse. #HiddenAbuse Solace says that it takes six and a half years for a woman to leave an abusive relationship ...
Read More »
Last month Twitter rolled out a new video ad bidding option. It allows advertisers and marketers to run videos of 15 seconds or shorter, but they’ll only be charged if the user watches the ad for a full six seconds. ...
Read More »
The beautiful game is cranking up for a new season (haven’t forgotten the England Women’s World Cup feat – a traditional semi-final exit) and Adidas is bigging up its Arsenal shirt sponsorship with this lively ad from Iris Worldwide, showing ...
Read More »
If you’re a keen tweeter named John Lewis you may be enveloped in the tweet storm that follows each John Lewis Christmas ad. Even if you live in Blacksburg, Virginia. This John Lewis enters the department store tweet fray so ...
Read More »
Twitter finally seems to be breaking through as a marketing medium – how could it not with all that free publicity courtesy of Trump – and now it’s set to make a big impact in London with a campaign on ...
Read More »
By Jane Austin in Cannes Cannes Lions is the ultimate microcosm of the ad industry, unwittingly exposing its warts as much as its more admirable qualities. If you wanted to learn about what it’s like to work in adland, this ...
Read More »
Why do they do it? Champions League sponsor Walkers Invited fans to post selfies on Twitter with its front man Gary Lineker, who’s also BT’s lead presenter in its Champions League coverage, ahead of the June 3 final in Cardiff ...
Read More »
Was 2016 the maddest media year so far? It might have been with so-called “fake news” dominating the agenda. But 2017 looks like it will leave 2016 in the starting blocks already – and it’s only January 11. Donald Trump ...
Read More »
More About Advertising The alternative voice of advertising, marketing and media
