Tag Archives: transport for london

Transport for London creative heads to VCCP

Transport for London, whose remit includes the the various transport services run in the capital by the Greater London Authority and various Met Police and Fire Service initiatives, is believed to have appointed VCCP to handle its ad account. The ...

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Exterion sees off Decaux to retain Tube poster contract

Exterion Media, formerly CBS Outdoor, has retained the London Underground, Crossrail, DLR and London Overground outdoor advertising contract, said to be the largest such contract in the world with a value of £150m annually. Exterion beat off strong competition from ...

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Decaux tightens grip on London OOH market with Kensington bus shelters award

French-owned out of home giant JC Decaux has tightened its grip on the London market (about half the UK total) with the award of Kensington and Chelsea’s bus shelter advertising contract. The 15-year contract was previously held by Clear Channel ...

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Brand Boris bicycles to Olympic glory

On Saturday I witnessed one of those magnificent moments that seem so typically British. I found a spot on the route for the Olympic men’s road race close to the finish at the bottom of Hyde Park. As the tail ...

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How CBS Outdoor got the £1.5bn contract of the decade completely wrong

CBS Outdoor is suing London Underground owner Transport for London over its alleged mismanagement of the £1.5bn tube advertising contract CBS ‘won’ in 2006. Among the things CBS failed to anticipate were upgrading engineering works for the ageing system, modernisation ...

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CBS puts for sale sign on outdoor, banks on Olympics boost

Of course the second is only relevant if the first, selling the outdoor business, doesn’t happen. CBS CEO Les Moonves said last night that he hadn’t yet had a call from French outdoor giant JC Decaux wanting to buy the ...

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