Tiger Woods and Rory McIlroy are the two big beasts in Nike’s golf line-up but poor Tiger, beset by injuries and other ‘issues,’ has been a pussy cat recently despite his 14 majors. McIlroy (four majors but yet to win ...
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Veteran tennis ace Roger Federer seems a charming chap but, until now his appearances in ads have been less than compelling – most notably in his performances for Gillette Fusion with Tiger Woods and Thierry Henry. But here he is ...
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Well you have to give Nike and misbehaving golf star Tiger Woods full marks for front: Tiger has just won another golf tournament in the US and gone back to the top of the world rankings, ahead of Northern Ireland’s ...
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Been wondering what, if anything, to say about shamed former US cycling champ Lance Armstrong: only an idiot (such as the odd libel juror) would have assumed he wasn’t taking drugs or worse given the period in which he won ...
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Golfers often seem to have the charisma of herrings but Nike and Wieden+Kennedy seem to have extracted the max from this new film ‘In the Cup,’ designed to plug Northern Irish golfer Rory McIlroy’s new status in Nike’s trophy cabinet ...
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