r/ga
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Advertisers
R/GA exodus is another sign of agency identity crisis
All agencies are cutting back in the pandemic, especially perhaps those owned by ad holding companies that have external shareholders…
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Advertisers
R/GA lures Le Masurier from Google to bolster senior creative ranks
A busy time for new creative hires in London’s adland, which may indicate that some agencies at least are waking…
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Advertisers
Publicis makes second raid on R/GA creatives
R/GA has been the jewel in Interpublic’s crown, a digital first creative agency with the ability to perform in all…
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Advertisers
R/GA produces classic old-style winner for Samsung
Thought R/GA was supposed to be a digital agency? We’re all digital now, of course, but R/GA is demonstrating regularly…
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Advertisers
R/GA finds a new way with old tricks for epic Beats by Dre Rugby World Cup campaign
The Rugby World Cup kicks off tonight with England playing Fiji and Apple’s Beats by Dre is the latest brand…
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Advertisers
R/GA shows it can do trad ads too in Jet.com launch
Jet.com isn’t a travel business but a US online shopping club (maybe a naming issue there) setting out to eat…
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Advertisers
R/GA wins Cannes Lions Agency of the Year
Interpublic’s R/GA, once noted as a digital specialist, has won the Cannes Lions’ Agency of the Year with Droga5 (now…
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Advertisers
Samsung launches do-it-yourself ‘Holiday Dreams’ extravaganza through R/GA
Samsung is pushing the boat out this Christmas, running its first ‘holiday’ campaign in the UK and now launching this…
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Ad Tech
Michael Lee: is the ad agency dead – or changing dramatically into a new-style ally for clients?
The demise of the ad agency appears all set. A tombstone prepared. The obituaries written. The lilies artfully arranged. Which…
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